In Focus: The Waterhouse

In a captivating collaboration between Roka London and The Natural History Museum, a timeless piece takes centre stage in "The Waterhouse." This film delves into the fascinating story behind a remarkable rucksack that blends functionality with heritage.

Shot amidst the rugged cliffs and mesmerising landscapes of the Jurassic Coast in Dorset, UK, this campaign captures the essence of adventure and exploration. The backdrop of this UNESCO World Heritage Site provides the perfect setting to showcase the rugged durability and natural beauty of The Waterhouse.

The Waterhouse, a symbol of resilience and elegance that pays homage to the wonders of the natural world.